Greywater Greenbacks
“ Every time I brush my teeth, I water my raspberries! “ Boasts Regenerator Claude Genest standing beside his reedbed greywater purification system. “The first step is simply to change our minds about the idea of “away” - which means dealing with things locally. The second is to change our minds about waste - It’s not waste, it’s a resource !” He exclaims happily.

By running the water through a lined pond planted with such notable “weeds” as cattails and reeds, the same water that was previously fouling Lake Champlain is now being put to productive use “I not only clean dirty water and lower my need for fresh water, I literally turn it into a beautiful wildlife habitat and a profitable and delicious yield.”

Host Claude Genest leads us through an exploration of the technologies that save money, restore ecologies and repair our damaged ecosystems.

FORD’s Profits
through the (LIVING !) ROOF ...

Henry Ford’s Great-Grandson Bill took over the reins as CEO of the car giant just last October. Now he’s preparing to unveil what environmentalists hope will become a standard business practice. Ford has commissioned one of “Time Magazine’s” Heroes of the Planet, Architect William McDonough, to design a living roof for the Michigan plant. By turning the 10.4 acre rooftop into a plantable medium, millions of gallons of water will now be cleansed in a process called “phytoremediation”. The plants will filter water, bind carbon dioxide, breathe out oxygen and help insulate the plant.

Is this an expensive folly that has shareholders worried ? No. It costs millions less to build, will last decades more and will lower heating and cooling bills. This has people uttering the words “environmental stewardship” and Ford Plant in the same sentence ! We’ll guide you through the latest in living and Green roofs and you’ll see how to apply it to your own home....

...READ about many more episodes in our brochure...get it for FREE here!



All rights reserved ©2003 Claude Genest Productions
Phone : 1.800.71-REGEN Email : claude@claudegenest.com